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README.md

I make sure teams build the right thing.

I'm a Business Analyst working at the seam between business and engineering. Right now I'm the sole BA on four concurrent product builds at Tech Exactly, working directly with clients across the UAE, KSA and Ireland — owning each from discovery and BRD/FSD/SRS through to UAT sign-off as Product Owner.

The results matter more than the documents:

What I bring

  • Requirements with no loose ends — discovery, interviews and workshops turned into BRD/FSD/SRS, UML and user stories with airtight acceptance criteria.
  • End-to-end delivery ownership — Product Owner across multiple live products: backlog, sprint ceremonies, UAT and client sign-off, all the way to a clean release.
  • International client engagement — translating ambiguous briefs from clients in the UAE, KSA and Ireland into delivery-ready scope for cross-functional teams.
  • Proof in data — Power BI, SQL and Excel to validate decisions and show impact, not just opinions.
Open to Business Analyst / Product Owner roles where I can own outcomes end to end — ideally with a team shipping products at scale.
Projects 13
Client Work 5
bbps-fintech-platform

BBPS-integrated bill-payment & fintech platform — 10+ payment categories and a first-of-its-kind real-time rent payment via Credit Card over IMPS.

Fintech SaaS ₹4,000Cr+ in 5 moOpen
dalilok-mental-health-ai

AI-powered mental-health support app (iOS & Android) — 24/7 AI assistance in Arabic & English within a clinician-approved safety boundary.

Healthcare SaaS Arabic + English AIOpen
galway-safe-app

Passive night-safety app commissioned by the Western Region Drug & Alcohol Task Force — geofenced monitoring that alerts ICE contacts without the user asking for help.

Public Safety Privacy-firstOpen
wasteops-platform

Multi-tenant waste-management SaaS digitising every bin service across industrial sites — GPS-validated mobile app plus a web admin panel with audit-grade records.

Industrial SaaS Audit-grade trailOpen
e2p-event-comms-app

Event-communication app (iOS & Android) replacing WhatsApp/email for E2P Group across racing, training and corporate driving events, with a full event-lifecycle admin panel.

Event SaaS Role-based accessOpen
Data & BI 5
india-ev-market-analysisPublic

Power BI study of India's EV market (2022–24): growth, brand share, state-level adoption and a go-to-market roadmap.

Power BI Live dashboardOpen
customer-retention-dashboardPublic

Segmentation and engagement model that cut customer churn by 26.54%, with call-centre KPI analysis.

Power BI 26.54% churnOpen
google-trends-dashboardPublic

Consumer-interest and opportunity dashboard mined from Google Trends across 60+ countries.

Power BI 60+ countriesOpen
atliq-hardware-insightsPublic

Sales & manufacturing insights: operational efficiency, market penetration and discount-pattern analysis.

Power BI Sales + OpsOpen
rail-accident-analysisPublic

Pinpointed high-risk routes and root causes to steer rail-safety policy and emergency preparedness.

Power BI Safety analyticsOpen
Skills
Business Analysis92%
Requirements & Documentation (BRD / FSD / SRS)90%
Agile / Scrum & Backlog Ownership88%
UAT & Quality Assurance87%
Process Mapping & UML86%
Data Analysis (Power BI / SQL)84%
Tools & platforms
ExcelAnalytics Power BIBI SQLDatabase ClickUpPM PostmanAPI LucidChartDiagrams NotionDocs ClaudeAI LovablePrototyping
Experience
  • Managing multiple concurrent product projects owning the full delivery lifecycle from requirement elicitation through to client UAT sign-off.
  • Translate ambiguous client briefs into structured BRDs, FSDs, SRS documents, UML diagrams, wireframes, and product roadmaps ensuring zero misalignment between client expectations and development output across all active projects.
  • Function as Product Owner managing backlogs, facilitating sprint ceremonies, writing and prioritising user stories, and keeping every sprint aligned to agreed client goals in Agile/Scrum environments.
  • Engage directly with international clients and end users for discovery and feedback, then translate inputs for dev teams eliminating interpretation gaps at both ends of the delivery chain.
  • Led BA delivery on a BBPS-integrated bill payment platform defining end-to-end transaction flows for 10+ payment categories and ensuring full RBI regulatory and BBPS compliance throughout the build.
  • Defined requirements for a first-of-its-kind real-time rent payment feature via Credit Card using IMPS, eliminating delays from traditional payment methods and expanding the platform’s addressable user base.
  • Drove process improvements in requirement documentation and delivery coordination and contributing to shorter UAT cycles, reduced rework, and fewer production defects, resulting in approximately 30% improvement in operational efficiency.
  • Supported requirement gathering, functional documentation, and stakeholder coordination across multiple IT initiatives assisting development teams in translating business needs into structured deliverables.
  • Performed data analysis using SQL and Excel to support KPI reporting and business decision-making; assisted with UAT planning, defect tracking, and release coordination.
India EV Market Analysis
Download
Report PDF
Stack
Power BISQL
Highlights
+Market growth: analysed the Indian EV market (2022–2024) for growth trends, brand performance and state-level adoption.
+Regional insight: compared high-penetration and underperforming regions to map adoption patterns.
+Roadmap: recommendations for product strategy, investment zones and infrastructure partnerships.
Google Trend Dashboard
Stack
Google APIsPower BIExcel
Highlights
+Opportunity spotting: uses Google Trends to identify consumer interests and emerging market opportunities.
+Regional behaviour: insight into search behaviours across 60+ countries.
+Decisions: real-time trend visualisations to support forecasting and planning.
Rail Accident Analysis
Download
Report PDF
Stack
Power BIExcel
Highlights
+High-risk routes: identified accident-prone routes through geographical analysis.
+Cause priority: highlighted top causes to guide safety initiatives.
+Policy guidance: informed regulation through data-driven insight.
Customer Retention Dashboard
Stack
Power BIExcel
Highlights
+Churn analysis: 26.54% churn reduction via segmentation and proactive engagement.
+Call-centre performance: closed gaps to improve response time and resolution KPIs.
+Personalised offers: recommendations from demographic and usage patterns.
AtliQ Hardware Insights
Download
Report PDF
Stack
Power BISQL
Highlights
+Analysis: deep dive into sales and manufacturing data for critical insights.
+Efficiency: identified cost-reduction opportunities and resource optimisation.
+Customers: discount-pattern reports for targeted promotions.
BBPS Fintech Platform
₹4,000Cr+in 5 months
Fintech SaaS

BBPS-Integrated Bill Payment & Fintech Platform

Full-stack bill-payment platform integrated with the Bharat Bill Payment System, supporting 10+ payment categories plus a first-of-its-kind real-time rent payment via Credit Card over IMPS — scaled to 6 lakh+ transactions within five months of go-live.

BBPSIMPSRBI complianceRewards engine
Context
EmployerSai Paramount IT
DomainFintech SaaS
RoleBusiness Analyst
Scale6 lakh+ txns
Deliverables
BRD / FSDUser StoriesTxn FlowsUML
What I owned
+10+ payment categories: gathered requirements and defined end-to-end transaction flows for electricity, mobile recharge, DTH, FASTag, LPG, insurance and loan repayments.
+First-of-its-kind feature: analysed and specified real-time rent payment via Credit Card over IMPS, opening a new user segment.
+Rewards engine: translated incentive models into precise requirements for an instant cashback & referral system driving acquisition and retention.
+Compliance: worked with dev, QA and compliance to meet RBI regulations and BBPS standards — encryption, privacy and secure gateway integration.
Dalilok — Mental Health AI
24/7AI support
Healthcare SaaS

AI-Powered Mental Health Support App

iOS & Android app for the UAE market providing round-the-clock AI-assisted support in Arabic and English, bridging the gap between clinical sessions — operating entirely within a clinician-approved knowledge base for clinical safety.

Arabic + EnglishCrisis safetyRevenueCat
Context
EmployerTech Exactly
DomainHealthcare SaaS
RegionUAE
RoleBA / Product Owner
Deliverables
BRD / FSD / SRSUser StoriesUML
What I owned
+Four access tiers: elicited requirements for Guest, Free, Basic and Premium tiers with differentiated features — AI voice calls, mood tracking, journaling, assessments and doctor VoIP.
+Crisis safety: defined an always-visible Kill Switch and bilingual crisis-keyword detection triggering emergency redirection across the app and a WhatsApp bot.
+Clinical guardrails: specified AI knowledge-base boundaries and escalation rules so responses stay clinician-approved, redirecting out-of-scope queries to booking.
+Billing & admin: documented subscriptions via RevenueCat plus admin tooling for doctor management, chat monitoring and payment audit logs.
Galway Safe App
8danger zones
Public Safety

Passive Night-Safety Application

Commissioned by the Western Region Drug & Alcohol Task Force, Galway. Silently monitors vulnerable users' locations at night and alerts emergency contacts if they may be at risk — without the user having to ask for help.

GeofencingPrivacy-firstOn-device only
Context
EmployerTech Exactly
ClientWRDATF, Galway
DomainPublic Safety
RegionIreland
Deliverables
BRD / FSDUser StoriesProcess Maps
What I owned
+Geofence & alert logic: 8 pre-defined danger zones monitored 00:00–05:55, a 5-minute dwell trigger generating a check-in prompt, and automated SMS to ICE contacts if unanswered.
+Privacy-first architecture: all data stored on-device only — no backend, no login, no external database — for a vulnerable population.
+Three-state response: specified a Fine / Need to Talk / Emergency flow with pre-dialled Samaritans and 999 escalation, functioning as a passive safety net with no user action required.
WasteOps
300–500assets tracked
Industrial SaaS

Digital Waste-Management Platform

Multi-tenant SaaS that digitises and tracks every bin service across large industrial sites in Saudi Arabia, replacing paper-based processes. Phase 1 targets 3–5 projects, 300–500 assets and 20–30 field workers, with architecture built to scale internationally.

Multi-tenantGPS + QRAudit trail
Context
EmployerTech Exactly
DomainIndustrial SaaS
RegionKSA
RoleBA / Product Owner
Deliverables
BRD / FSD / SRSUser StoriesProcess Maps
What I owned
+Two-surface product: defined end-to-end requirements for a field-worker mobile app (GPS validation, QR scanning, photo evidence) and a web admin panel for supervisors, PMs and EHS teams.
+Audit-grade compliance: authored requirements where each bin service generates an immutable record with GPS coordinates, timestamped photos and cryptographic hash chaining for legal defensibility.
+Lifecycle mapping: mapped tenant onboarding, scheduling, route assignment, task execution, CAPA, incident reporting and compliance reporting into structured user stories and flows.
E2P Event Comms App
4user roles
Event Management SaaS

Motorsports Event Communication App

Mobile app replacing WhatsApp and email as the primary channel between E2P Group and participants across racing, training and corporate driving events, with a web admin panel managing the full event lifecycle.

Role-based access5-tab interfaceData governance
Context
EmployerTech Exactly
DomainEvent SaaS
PlatformiOS & Android
RoleBA / Product Owner
Deliverables
BRD / FSDUser StoriesUMLWireframes
What I owned
+Access control: defined role-based assignments (Piloto, Staff, Staff Técnico, Instructor), admin-controlled onboarding and event-type rules (public, approval-gated, invite-only corporate).
+Five-tab interface: specified Overview, Checklist, Notices, Messages and Media Gallery, plus admin capabilities across the lifecycle from Draft to Completed/Cancelled.
+Data governance: documented retention and privacy rules — all event data permanently deleted two months post-completion, aligned to the client's policy.