I turn ambiguous business needs into shipped products — and prove the impact with data.
I'm a Business Analyst working at the seam between business and engineering. Right now I'm the sole BA on four concurrent product builds at Tech Exactly, working directly with clients across the UAE, KSA and Ireland — owning each from discovery and BRD/FSD/SRS through to UAT sign-off as Product Owner.
The results matter more than the documents:
Measurable results from real product delivery — every number here is backed by shipped work.
Thirteen builds across fintech, healthcare, public safety, industrial SaaS and business intelligence. Open any node to explore the case study.
BBPS-integrated bill-payment & fintech platform — 10+ payment categories and a first-of-its-kind real-time rent payment via Credit Card over IMPS.
AI-powered mental-health support app (iOS & Android) — 24/7 AI assistance in Arabic & English within a clinician-approved safety boundary.
Passive night-safety app commissioned by the Western Region Drug & Alcohol Task Force — geofenced monitoring that alerts ICE contacts without the user asking for help.
Multi-tenant waste-management SaaS digitising every bin service across industrial sites — GPS-validated mobile app plus a web admin panel with audit-grade records.
Event-communication app (iOS & Android) replacing WhatsApp/email for E2P Group across racing, training and corporate driving events, with a full event-lifecycle admin panel.
Power BI study of India's EV market (2022–24): growth, brand share, state-level adoption and a go-to-market roadmap.
Segmentation and engagement model that cut customer churn by 26.54%, with call-centre KPI analysis.
Consumer-interest and opportunity dashboard mined from Google Trends across 60+ countries.
Sales & manufacturing insights: operational efficiency, market penetration and discount-pattern analysis.
Pinpointed high-risk routes and root causes to steer rail-safety policy and emergency preparedness.
Full BRD for a retail platform: 35 requirements across 7 modules, stakeholder register, RACI and a risk register.
End-to-end loan lifecycle: 34 user stories across 10 modules with acceptance criteria and edge cases.
AS-IS → TO-BE redesign of employee onboarding: 65% faster and 80% less manual effort.
Business analysis at the centre — everything else radiates from it and feeds back into shipped product.
ExcelAnalytics
Power BIBI
SQLDatabase
ClickUpPM
PostmanAPI
LucidChartDiagrams
NotionDocs
ClaudeAI
LovablePrototyping
Open to Business Analyst / Product Owner roles where I can own outcomes end to end — ideally with a team shipping products at scale.
Full-stack bill-payment platform integrated with the Bharat Bill Payment System, supporting 10+ payment categories plus a first-of-its-kind real-time rent payment via Credit Card over IMPS — scaled to 6 lakh+ transactions within five months of go-live.
iOS & Android app for the UAE market providing round-the-clock AI-assisted support in Arabic and English, bridging the gap between clinical sessions — operating entirely within a clinician-approved knowledge base for clinical safety.
Commissioned by the Western Region Drug & Alcohol Task Force, Galway. Silently monitors vulnerable users' locations at night and alerts emergency contacts if they may be at risk — without the user having to ask for help.
Multi-tenant SaaS that digitises and tracks every bin service across large industrial sites in Saudi Arabia, replacing paper-based processes. Phase 1 targets 3–5 projects, 300–500 assets and 20–30 field workers, with architecture built to scale internationally.
Mobile app replacing WhatsApp and email as the primary channel between E2P Group and participants across racing, training and corporate driving events, with a web admin panel managing the full event lifecycle.